PARLIAMENTARY WRITTEN QUESTION
Private Rented Housing (5 November 2014)

To ask the Secretary of State for Communities and Local Government, what steps his Department has taken to publicise its How to Rent guide; and whether his Department evaluated its success in communicating with private tenants.

Asked by:
Tim Farron (Liberal Democrat)

The How to Rent guide which was published on 10 June 2014, has been viewed on the gov.uk website over 30,000 times and is promoted by a large number of organisations (included Shelter and Citizens Advice) on their websites. We have also used social media to raise awareness of the guide and wrote to all MPs in England asking them to promote the guide amongst their constituents. We closely monitor and evaluate the effectiveness of our marketing strategy to make sure the information reaches as many tenants and potential tenants as possible and continue to promote it through working with tenants organisations, the tenancy deposit protection schemes, advice services, landlords, agents and property search websites.

Answered by:
Sir Brandon Lewis (Conservative)
17 November 2014