Bethnal Green Road, E2: former Essoldo cinema
Introduction
The photograph on this page of Bethnal Green Road, E2: former Essoldo cinema by Christopher Hilton as part of the Geograph project.
The Geograph project started in 2005 with the aim of publishing, organising and preserving representative images for every square kilometre of Great Britain, Ireland and the Isle of Man.
There are currently over 7.5m images from over 14,400 individuals and you can help contribute to the project by visiting https://www.geograph.org.uk

Image: © Christopher Hilton Taken: 18 May 2012
Frankle Trimmings, a textile shop, occupies the former Essoldo cinema (previously the Rex): see http://www.eastend-memories.org/cinema/essoldo/essoldo1.htm and http://stories-of-london.org/hold-on-a-minute-didnt-this-used-to-be/ for more details. The current Art Deco façade dates from a 1938 remodelling and is the work of architect George Coles. (Many thanks to Rich Tea http://www.geograph.org.uk/profile/4180 for pointing me at this information.) Attaboy dry cleaners is apparently unchanged since I moved out of Bethnal Green in 1989. Update: the former cinema was demolished in August 2020.